Filmora Review: Features, Performance, Pros & Cons, and Alternative

This comprehensive Filmora review gives you a clear look at its features, pros and cons, and real user feedback. Whether you're aiming to enhance your videos with creative tools or seeking a smoother editing experience with AI support, this guide helps you understand if Filmora is the right choice—and suggests a powerful alternative if it's not.
filmora review

Introduction

Suppose you are struggling with your old or poor-quality videos and want to share, upload, and stream with your friends, social media, and HD television, respectively. In that case, you need to enhance the video quality to meet the latest video viewing quality. So, the best way to enhance the existing video quality without knowledge, skill, or experience is to try the most talked about Filmora AI Video Enhancer. Before investing in this , let's get a detailed Filmora review through its various aspects and alternatives. 

What is Wondershare Filmora AI Video Enhancer? 

Wondershare Filmora AI Video Enhancer is a trending Windows and Mac-compatible tool that transforms any low-quality, blurry, or grainy video instantly and automatically with an AI algorithm. While restoring the minute details and information of your vintage video footage, Filmora video enhancer can fix any blurry video by removing its imperfections and scratches. 

filmora video enhancer

It also takes the footage shot in low light conditions by balancing brightness and contrast. It also removes the visual artifacts caused by video compression and enhances its quality by upscaling the video resolution. So, in this Filmora review, you will see the ins and outs of how this tool works to transform your video. 

Key Features of Filmora Video Enhancer

While reading a Filmora review, you must understand the various dynamics of its attractive features, functions, and possibilities. Every feature of Filmora Video Enhancer adds a unique dimension to your video-enhancing experience. 

  • Quick & Instant Video Enhancement: Using the advanced AI algorithm, the Filmor can instantly and automatically remove blur, grain, noise, discoloration, and other imperfections without any manual settings adjustment or complex technical steps. 
  • Add details and texture: While offering professional video enhancement support, Filmora AI video enhancer adds lost and fine details, builds texture, and enhances facial fine features and edges to generate sharpened video footage overall and let you achieve ultimate streaming satisfaction. 
  • Upscale Video Up to 4K: Wondershare Filmora Video Enhancer can upscale any low-quality video up to 4K with clearer, sharper, and crisper images that will match all the streaming parameters of your high-definition display devices. Filmora upscales video within a few seconds and clicks. 
  • Automatic Color Correction: To deliver vibrant, appealing, and well-balanced colored video footage, Filmora Video Enhancer analyzes every video footage automatically and corrects the colors, contrast, and brightness using ready-to-use filters within a few clicks. 
  • Multiple File Format Support without editing compulsion: To enhance video using Filmora Video Enhancer, you don't need any prior editing. Enjoy enhancement with huge file format support, including MKV, MP4, AVI, WebM, etc., to make the enhanced and upscaled video compatible with multiple platforms and devices. 
  • Lossless Enhancement for Multiple Purposes: Flimora meets the video-enhancing requirements of various professionals, such as online business owners, videographers, educators, online influencers, YouTubers, Website designers, etc. While enhancing video, Filmora video enhancer will never compromise the video's original quality and retain all the essential data. 

Filmora Review on Video Enhancement Performance

Filmora AI Video Enhancer Performance Review

After processing, the clarity of palm details such as fingerprints and palm lines significantly improved, showing enhanced sharpness. However, the background remained as blurry as the original, with no noticeable enhancement. Additionally, the skin tone appeared darker, with a blackish tint, which may affect the overall visual appeal.

filmora enhancer performance

Filmora Video Denoise Performance Review

I tested Filmora's Video Denoise feature, which offers three modes: Weak, Normal, and Strong. I used the Strong mode for this review. While it effectively reduced noise, some grain remained, and the denoising process noticeably blurred the image rather than enhancing details. In particular, facial features became almost unrecognizable. Additionally, Filmora altered the original color tones of the video—especially the lighting in the room—which affected the overall visual fidelity.

filmora denoise video performance

How Much Does Filmora Cost? 

Filmora offers a 14-day free trial version. However, in the free trial, you can only enhance a maximum of 10 videos, and exported videos will have a watermark. To get a watermark-free enhanced video, you must try any of the paid plans, as Filmora offers multiple subscription plans. So, let's learn about Filmora price details:

Different Subscription PlansCostsFeatures Included
Basic$49.99/ Year

1GB Cloud Storage

Continuous Version Upgrades

Export in Multiple Formats

Export without Watermark

4K HD Export

100+ Advanced Video Editing Features

2.3M+ Filmora Creative Assets

Advanced$59.99/Year

Smart Short Clips

Smart Scene Cut

Text-to-Speech

AI Copywriting

Speech-to-Text

AI Video Enhancer

AI Music

Continuous Updates for AI Features

1000 Filmora AI Credits/mo

Everything included in Basic.

Perpetual$79.99/ 

1000 Filmora AI Credits

1GB Cloud Storage

Enjoy Filmora 14 updates

Export without Watermark

Export in Multiple Formats

4K HD Export

2.3M+ Filmora Creative Assets

100+ Advanced Video Editing Features

How to Use Filmora AI Video Enhancer? 

To use all the features in your real-time video-enhancing process, you must know how to enhance your video using Filmora with a step-by-step guide. So, let's see how to upscale video according to your specific requirements. 

Step 1

Once you launch the Filmora Video Enhancer on your Windows or Mac, create your account and log into it. Then, go to “New Project.”

filmora video enhancer-step1
Step 2

Move to “File” > To import your desired poor-quality video for enhancement, click the “Import Media” option > then select “Import Media Files” > Next, drag and drop the imported low quality video file into the timeline. 

filmora video enhancer-step2
Step 3

To select the added video on the timeline, click on it. Next, go to the “Properties” Panel > select Video > click AI-tools > AI Video Enhancer and switch it to the right to make it green. 

filmora video enhancer-step3
Step 4

After that, select the “Generate” option to initiate the imported poor-quality video enhancing process. Wait for a while to complete the enhancing process > preview the outcome, and once you are satisfied with the results, export the enhanced video. 

filmora video enhancer-step4

Wondershare Filmora Review: User's Ratings & Experience 

Trustpilot Ratings: 3.2 / 5

To understand Wondershare Filmora from a user’s perspective, it’s important to look at both the positive and negative feedback.

Users praised Wondershare Filmora for its ease of use, user-friendly interface, and rich editing features like music, stock footage, and stickers. But Many users on Trustpilot criticized Wondershare Filmora for misleading auto-renewals, unexpected charges during the free trial, and a strict no-refund policy. Several reviewers also reported poor customer support, unstable software performance, and deceptive marketing practices. Overall, users expressed frustration and called the product a scam, urging others to avoid it.

wondershare filmora review from trustpilot
filmora review from trustpilot

Pros & Cons of Wondershare Filmora Video Enhancer 

To give an overview of Filmora Video Enhancer, its best usage, and common challenges, you must go through this tool's most valuable pros and cons. This will guide you to get the most out of this program while avoiding its limitations. 

Pros

  • Well designed & intuitive interface

  • It provides multiple ready-to-use transition, overlays & effects

  • Various flexible & affordable subscription plans for versatile purposes

  • It is compatible with both Windows & Mac

  • Completely AI-automated tool without any manual intervention

Cons

  • Free version has a watermark & can process a very limited number of videos

  • There is no dedicated search option to locate transitions & effects

  • Motion tracking is not available

  • As compared to other tools, Filmora has limited features

To avoid all the challenges, limitations, and cons in your video-enhancing process, you need a more flexible tool with more functions and accuracy. In that case, UniFab Video Enhancer AI gives tough competition to the Filmora Video Enhancer with maximum customization, flexible editing, and smart batch processing. So, let's see how this Filmora alternative, UniFab Video Enhancer AI, works to your satisfaction. 

Best Filmora Video Enhancer Alternative: UniFab AI Video Enhancer

UniFab AI Video Enhancer can upscale video quality up to 8K. It enhances any old, damaged, discolored, or shaky video by removing imperfections and adding adequate details, depth, colors, and information. To enhance any video, UniFab never compromises the original video quality, as it always restores all the essential details of the original video. 

Key Features of UniFab

  • Video & Audio Enhancement

Upscale Videos up to 16K – AI enhances low-res videos to 720P, 1080P, 4K, 8K, and 16K, fixing artifacts, noise, and blurriness.

UniFab delivers true clarity by not only significantly enhancing video sharpness but also preserving fine details like facial features, hair strands, and intricate textures. Unlike many competitors that simply smoothen the video, UniFab ensures that every frame retains its natural depth and realism.

upscale movie to 4k

Denoise Video – Removes noise from poor lighting, high ISO, or compression for clearer playback.

Unlike Filmora, UniFab doesn’t offer different noise reduction modes but allows you to choose output resolution. In my test, even without changing resolution, UniFab automatically detected and effectively removed video noise. Most impressively, it preserved facial details and restored visual clarity without blurring the subject — delivering clean and refined results effortlessly.

unifab denoise ai performance


SDR to HDR Conversion – Converts SDR to HDR10/Dolby Vision for richer colors and brightness.

Frame Interpolation – Increases frame rates up to 120 fps for smoother motion.

Deinterlacing – Converts interlaced footage to progressive video for sharper visuals.

Stabilization – Fixes shaky footage for smooth playback.

colorization –  Adds vivid color to black and white video.

Audio Upmix AI – Upgrades sound to DTS 7.1 or EAC3 5.1 surround.

  • Video Conversion & Compression

Supports 1000+ Formats – Converts videos for seamless playback on any device.

Lossless Compression – Reduces file size while maintaining quality.

  • Free AI Tools by UniFab

Vocal Remover AI – Isolates or removes vocals for karaoke and remixes.

Background Remover AI – AI-powered cut-outs with fine detail accuracy.

Subtitle Generator AI (Beta)  – Generate subtitles in multi-language with accurate translations.

  • Additional Features

Custom Output Settings – Adjust resolution, audio channel, codec, frame/sample/bitrate, etc, to add a personal touch to your video.

Built-in Video Editor – Crop, trim, add watermarks, and subtitles easily.

How to Enhance Video Using UniFab Video Enhancer AI

Free Download

30-day Free Trial with full feature access!

Step 1

Launch and open the UniFab program on your Windows or Mac > Go to the "All Features" section and select the module that fits your needs > Select the “+” (Add Video) to upload your video for enhancement. 

Pro Tip: Use the Autopilot Module for automated enhancement detection and optimized AI workflows, perfect for multitasking. 

enhance video quality - step1
Step 2

Customize the output profile parameters, such as resolution, codec, format, etc., and enhance the video quality to Standard or High. 

unifab video enhancer-step3
Step 3

Once you are sure about the output profile, select the “Start” option to finish the video enhancement process of the uploaded video. 

Conclusion

In this Filmora Review, you have gone through several important aspects of this tool so that you can use it to its best ability. However, suppose you find any challenge while using this program. In that case, you can swiftly switch to its best alternative, UniFab Video Enhancer AI, for more flexibility, customization, compression, and extensive format support. 

FAQs about Wondershare Filmora

Can I enhance video quality in Filmora?


Yes, Wondershare Filmora offers an AI Video Enhancer feature designed to improve video quality. 

Is Filmora good?


Yes, Filmora is a good video editing software, especially for beginners and casual users. It offers an intuitive interface, a variety of built-in effects, and useful features like keyframing, motion tracking, and AI tools. However, for advanced users, it may lack some professional-grade editing capabilities compared to software like Adobe Premiere Pro or DaVinci Resolve.

Is Filmora free?


Filmora offers a free version, but it comes with limitations. The biggest drawback is the watermark on exported videos. To remove the watermark and unlock premium features, you’ll need to purchase a paid plan.

Is it safe to use Filmora?


Yes, Filmora is safe to use. It is a legitimate software developed by Wondershare, a well-known company in the multimedia software industry. Just ensure you download it from the official website to avoid security risks.

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I enjoy capturing life's beautiful moments and exploring innovation. Trying different video editing software helps me find the best tools for my work. My articles aim to help you discover video editing software that fits your style, as we navigate the ever-changing world of technology together.